Our Story

---

As a two-time national champion and All-American UCLA softball player, my journey has been shaped by a relentless drive for excellence. Alongside my athletic career, I cultivated a passion for storytelling and quality content during my eight years at The Washington Post. These experiences planted the seed for HBC Media Group—a venture that merges my love for sports and high-caliber content.

HBC Media Group is the realization of a vision to blend the rigor of competitive sports with the authenticity and depth that resonates with audiences. In the fast-paced digital marketing landscape, I recognized an opportunity to build brands that do more than capture fleeting attention; they forge lasting connections. Our aim is to create content that adds real value to the lives of sports enthusiasts and beyond.

As an athlete, I learned that success doesn’t come from shortcuts; it’s born from dedication, adaptability, and continuous growth. These principles are at the core of our team’s approach to every campaign, strategy, and piece of content we produce. Our mission isn’t just about delivering results—it’s about upholding integrity, quality, and performance.

Today, HBC Media Group is proof of what happens when passion meets purpose. I am incredibly proud of the team we’ve built, the clients we partner with, and the meaningful impact we’re making. Together, we’re not just participating in the digital media industry; we’re setting new standards and pushing the boundaries of what’s possible in digital publishing.

Kathi Evans
Founder/CEO